Table Of Contents
- What Is An eCommerce Platform?
- The Purpose Of Using An eCommerce Platform
- Best eCommerce Platform For Small Businesses: 2025
- Shopify (G2 rating: 4.4 ⭐)
- Why You Can Choose The Platform?
- Payments and pricing
- Wix (G2 rating: 4.2 ⭐)
- Why You Can Choose The Platform?
- Plans And Pricing
- Adobe Commerce (G2 rating: 4/5 ⭐)
- Why You Can Choose The Platform?
- Plans And Pricing
- WooCommerce (G2 rating: 4.4 ⭐)
- Why You Can Choose The Platform?
- Plans And Pricing
- Big Cartel (G2 rating: 4.2 ⭐)
- Why You Can Choose The Platform?
- Plans And Pricing
- OpenCart (G2 rating: 4.2 ⭐)
- Why You Can Choose The Platform?
- Plans And Pricing
- Volusion (G2 rating: 3.2 ⭐)
- Why You Can Choose The Platform?
- Plans And Pricing
- Factors That You Must Consider While Choosing An eCommerce Platform
- Product Management
- Payment Processing
- Shipping Integration
- Top Marketing Features
- Pricing
- Easy To Use
- Customer Support
- Wrapping It Up!
The ONE Platform That Will SKYROCKET Your Small Business Sales
The online sales revenue almost tripled in the 5 years, all thanks to the best eCommerce platform. It has become much easier to enter this lucrative market, which is still growing.
If you are willing to reach the most valuable leads for your small businesses in 2025, you first have to invest in the online presence.
Nowadays, almost thousands of people are looking for eCommerce businesses and products, so do not forget that your one is one of them. Investing in your website can help you add more value and leads while earning major conversions.
This blog will discuss the best eCommerce platform for small business. Together, we will understand the concept of eCommerce and why it is needed for your small business.
Lastly, we will look at the top 7 best eCommerce platforms and guide you in choosing the one suitable for your business.
The Major Points: • Combining the strengths of eCommerce platforms and the marketplace to maximize overall sales. • Choosing a sales channel that aligns with your needs, budget, and technical expertise. • Utilizing the free trials to get the hang of the platform and smoothly transition. • Making it easy for the consumers to get your products to the customers more quickly. • Growing your business and keeping the customers happy. |
What Is An eCommerce Platform?

An eCommerce platform is more like software which you can use for your small businesses to run your online stores. These platforms allow you to sell your products and services on the online platform.
Features:
- Website builder: You can create and manage an online store.
- Inventory management: Properly track your stocks and fulfil all orders.
- Processing of your payments: The best eCommerce platform for small businesses has easy gateways. This way, you can easily accept payments from your customers.
- Managing your accounting: The eCommerce platforms have an easy feature to manage all your finances.
- Customer service: Most eCommerce platforms successfully provide enough support to the customers.
The Purpose Of Using An eCommerce Platform

If you ask about the purpose, I’d say it is the simplest one just to create and manage your online store. Using an eCommerce store, you can allow your customers to browse the products and services you offer.
Your consumers can browse through your online store, select the piece they like, and make a purchase from the website.
On top of that, the eCommerce platform also allows you to create your virtual storefront. This is where all the transactions take place on the online platform. So, you won’t need any physical location for that.
So, we all have to admit that eCommerce platforms provide easy access to a wide customer base while streamlining the entire process.
Let’s take a look at the key functions of eCommerce platforms:
- Listing of the products and product display.
- Better search functionality.
- Shopping cart management.
- Secure payment processing.
- Managing your store inventory.
- Tracking your orders.
- Customer account management.
Best eCommerce Platform For Small Businesses: 2025
Selecting the right sales channel is essential for small online businesses. And for that? You need an effective eCommerce site. There are many eCommerce platforms available for you to choose from. Each has its features and pricing.
In the following, I will discuss the best eCommerce platform for small businesses in 2025.
Shopify (G2 rating: 4.4 ⭐)

Being the world’s leading commercial platform, this self-hosted platform helps you to sell to your consumers globally. Shopify allows you to create a beautiful and easy store in no time. It’s okay if you do not have the coding knowledge, Shopify has your back!
The most important thing? Shopify is scalable. It can help your online store to grow along with your business.
Features:
- Product management
- Inventory tracking
- Shipping integration
- Marketing tools
- 24/7support
- Payment processing
Why You Can Choose The Platform?
Are you planning to start your business from home? Or do you want to wait till it grows as an international brand? Then, Shopify can be the perfect choice for you. Several merchants have already been able to achieve that stage.
The platform has proved its support for individual business journeys. A single admin can manage your business, optimize it, sell it on social media, or even ask retailers to drop ship it.
Payments and pricing
No credit card is required!!! You can try out the free trial to understand the features. As for the paid plans, you must pay $29 each month during the annual billing.
Wix (G2 rating: 4.2 ⭐)

Wix. A versatile drag-and-drop website that offers you customizable templates. Moreover, it also offers you web hosting and domain name registration. Now, with Wix’s free trial, you can build your website.
But, you may have to pay for the premium plans to access the eCommerce features.
Templates
- Wix can offer you a huge variety of templates. You can customize them as per your needs.
- As a user, you are also free to choose from many options while customizing both layouts and designs of your site.
SEO
- Wix can offer you search engine optimization tools.
- As a user, you can adjust the site’s SEO to improve search engine results visibility.
- You can also modify the URL structure, metatags, and other options.
Why You Can Choose The Platform?
Wix simplifies the online selling process. It can allow you to accept payments, track various orders, and manage the inventory further on various channels.
Plans And Pricing
The core plan comes with all the basic eCommerce features. The pricing starts at $29 per month during the annual payments.
Adobe Commerce (G2 rating: 4/5 ⭐)

Adobe commerce is pretty ideal for brands that are seeking high-level customization. This provides you with extensive flexibility.
However, you may need an in-house developer to maximise the overall potential and maintain the site.
The platform highly integrates with Amazon’s sales channel. However, there is only a lack—of the out-of-the-box features that you may require for a seamless multichannel strategy,
Why You Can Choose The Platform?
Adobe Commerce is ideal for brands seeking a high level of customization. You can easily include personalised promotions and seamless omnichannel to fulfil your choices and further advance your product management.
Plans And Pricing
The pricing of Adobe commerce offers you custom pricing. So, you can choose the one that perfectly suits your needs or your business scale.
WooCommerce (G2 rating: 4.4 ⭐)

Well, you cannot count this as an eCommerce platform. WooCommerce is a completely free and open-source plugin. It can easily transform wordpress into a well-established online store.
WooCommerce widely supports the integration of sales channels along with payment providers. However, these integrations also can be disjointed.
WooCommerce also has a mobile app. This app allows you to add products, manage all your orders, and view analytics.
Why You Can Choose The Platform?
Do you know what wordpress is? Or do you work with it? If yes! They let the WooCommerce plugins do the magic for you.
It will integrate the eCommerce abilities into the existing blogs. This way, you can add and manage the product listings, a shopping cart and further check-out functionalities.
Plans And Pricing
The entire core of the WooCommerce plug-in is free. However, if you are willing to opt for the additional eCommerce features and website hosting, you may have to pay a little extra.
Big Cartel (G2 rating: 4.2 ⭐)

Big Cartel has also placed among the best eCommerce platforms for small businesses. This is a website builder for artists and small businesses.
This way, they can easily make sales of their creative work. The design of Big Cartel is very simple to use. Moreover, you may also find user manual guidelines in case you face issues.
Besides that, big cartels also provide free trials for first-time users. So you can easily get the hang of it while working. Additionally, you can customize the templates to your needs.
Why You Can Choose The Platform?
Big Cartel is known for its simplicity. It offers you an easy-to-use setup. Moreover, the intuitive dashboard may be useful if you are less tech-savvy.
Using this platform can be helpful for you if you are seeking eCommerce functionality with not-so-necessary complexity.
Plans And Pricing
The basic plan starts from $12 per month during the yearly billing.
OpenCart (G2 rating: 4.2 ⭐)

OpenCart is the free and best eCommerce platform for small businesses. It’s also an open-source platform; it is very easy to set up.
Additionally, OpenCart comes with over 13,000 modules and a free theme. This can make it easier for you to create your website. Alongside, you will get a lot of integration, which you can use to connect your tool.
Why You Can Choose The Platform?
Choosing Opencart can be beneficial for you. Why? Well, the platform is very much user-friendly. You can easily customize it based on your needs and necessities.
Other than that, you can count OpenCart as an open source. Additionally, it is cost-effective and offers you extensions and features.
Plans And Pricing
Free.
Volusion (G2 rating: 3.2 ⭐)
Established in 1999, Volusion is counted as the oldest and best eCommerce platform for small businesses.
Its easy-to-use design makes it suitable for small businesses to get online without any fill approach. Moreover, it is also suitable for you to build a homepage and a product page.
Why You Can Choose The Platform?
With Volusion, it is very easy to integrate payment gateways from over 30 gateways. It also provides you with all the essential tools to create an online store without any complications.
Plans And Pricing
Volusion planning starts at $35 each month during the annual billing.
Factors That You Must Consider While Choosing An eCommerce Platform

When choosing one of the best e-commerce platforms for small businesses, it is necessary to understand the features crucial to your small business. Some of these features include:
Product Management
This specific feature mainly allows you to add, edit, and further manage your products. You can find features such as product descriptions, categories, and even variants.
Payment Processing
Through this feature, you can easily accept payments from the customers. This feature supports various payments, including credit cards, debit cards, and Apple Pay.
Shipping Integration
If you are running a small business, shipping is a must! You can integrate shipping platforms such as USPS, UPS, or DHL Express. Look for the ones that can promise multi-shipping channels, discounted shipping rates, and even advanced automation.
Top Marketing Features
The marketing features give you the tools to properly market your eCommerce store and products. This includes features such as SEO tools, email marketing tools, and even social marketing tools.
Pricing
The pricing of eCommerce platforms ranges from free to almost a hundred dollars every month. You must choose the ones that align with your needs and the size of the business.
Let’s say you have just started your small business. In that case, free platforms must be convenient for you. However, the free trials always have limited features. And it may not be scalable enough for large businesses.
Easy To Use
Are you tech-savvy? If not, you must select an eCommerce platform that is pretty easy to use and set up. Look for the ones which you are comfortable enough to understand.
Many eCommerce platform comes with drag-and-drop tools. You may also need guidance and resources to navigate the platform.
Customer Support
When deciding on an eCommerce platform, you must choose the one that offers good customer support. While setting up an eCommerce platform, you may require help with certain features.
So, looking for platforms that offer you 24/7 customer support is essential.
Wrapping It Up!
While discussing the best eCommerce platform for small businesses, I realized that simplicity, functionality, and design stand out.
Be it the OG Volusion or WooCommerce plug-in, you must choose the one that caters to your small business needs and necessities.
Thus, whether you are a novice or a seasoned entrepreneur, you must look for factors such as ad hosting options, stire features, and technical proficiency. This lets you choose the best platform for your small business venture.
So? What are you waiting for? Start your research today!
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