Where do you get your traffic from? If Google and other search engines are what you’re relying upon, you have to increase ranking. That means SEO must be at the top of your priority list. If nobody can find you, you cannot generate leads.
Research has shown that over 93% of internet experiences begin with search engines and things that happen after one search. The chances of a top result getting clicked on Google are over 33%, and therefore if you want to maximize viewership and get valuable clicks, you’ve to improve your ranking.
How then do you improve your SEO ranking?
Improve page-load speed
When Google realizes that your load speed is too slow, it will harm your ranking. In addition, your visitors will have a bad experience on how slow your pages load and thus have difficulty engaging with the content. That means they’ll either give you bad reviews, or they won’t even be interested in what you’re selling.
The negative interactions will e sensed through Google algorithms and will affect your ranking. Statistics show that 40% or so will abandon a site that takes longer than 3 seconds to load. To make it even worse, 80% of those visitors won’t return to your website. Those are experiences you can avoid by improving the load speed.
To avoid such, let your SEO professional help you check the speed of your website from different locations in the world. They will need to check plug-ins and the theme if it’s slow.
People will rate you for the page speed, and the next thing on the rank is the content quality. They are looking for solutions online, and if you’ve rich content that provides what they are looking for, you can be sure they’ll come back for more.
Have you changed the content on your site since you launched it? If you’re not, your ranking is likely poor. Deliver pure gold content regularly. When visitors realize you’ve always fresh content, they will be yearning to get the next of your pieces. It’s simple; you can hire a content writer to help you with fresh content that will pay in the long-term and remarkably so.
Optimize your images and videos
Even clicked on a website, and it’s just text content with no images? That can be boring. You have to mix images, video clips, and text content on your site. That makes it appealing to any viewer. But the problem is in overdoing it and therefore affects the load speed.
But with an experienced professional knows how to optimize such and make it easy to interact with. Your site visitors can enjoy their visits.
Blogging helps you engage actively with your visitors, and it’s an outstanding tool for lead generation. But many people don’t realize its significant role in improving SEO ranking. As you produce fresh and updated content on your site, you drive views to your site. You establish a large group of followers who visit your site daily with time.
You don’t have to sit and wait for the site to turn customers-you’ll wait for long. Take the initiative and hire an SEO NZ professional to help you improve your pages, increase the load speed and optimize content, among other things.